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Primordial Strength’s Marine Training Methods Receive Endorsements

The National Academy of Sports Medicine (NASM) and The Cooper Institute have approved Primordial Strength Inc.’s Marine Functional Force Training for continuing education units for all NASM- and Cooper Institute-certified trainers. 

Community Health Foundation Awards $300,000 in New Grants to Reduce Fall Injuries

The Community Health Foundation of Western and Central New York announced today that it is investing an additional $300,000 to expand the work of its Fall Prevention Collaborative. The new funding will be used to support the development of new community coalitions and initiatives throughout Western and Central New York.  Since 2007, the Foundation has invested more than $600,000 in grants and related projects to reduce or eliminate the risks associated with falls.  According to the New York State Department of Health, falls account for approximately $1.7 billion in annual hospitalization costs.

Local Fitness Instructor Named Ambassador to Sports Legacy Institute

Primordial Strength Inc. President Steven Helmicki of East Aurora was recently named a Sports Legacy Institute Ambassador. The mission of the Sports Legacy Institute is to advance the study, treatment and prevention of the effects of brain trauma in athletes and other at-risk groups. SLI was founded in 2007 to “Solve the Sports Concussion Crisis,” and in 2009, SLI launched programs to also serve military veterans. 

Unwanted Pharmaceutical Drop-off to be Held this Sat., Nov. 13 at MACC

Drop-off program at Mercy Ambulatory Care Center  (MACC)

Provides Drug Disposal Alternative

 

Orchard Park, NY -  In response to recent news reports about the detection of prescription drugs in drinking water, Mercy Ambulatory Care Center (MACC), in conjunction with Catholic Health Go Green and Erie County, is hosting a Drive-through Community Pharmaceutical Drop-Off program for unused household medications on Saturday, November 13, 2010 from 9 a.m. until 1 p.m.

Local Fitness Expert Creates New Training Program for U.S. Marines

East Aurora resident Steven Helmicki, president of Primordial Strength Inc., was contacted by trainers from the U.S. Marine Corp. base in Camp Lejune over the summer to consult on new training methods. After contributing with Noreen Kuhn on the Semper Fit presentation titled “Uncommon Training with Common Movements,” next came a week-long mentoring program that ran daily from 6 a.m. until the dead of the night. 

Primordial Strength to Offer Concussion Reduction Seminar to Area Athletes

Sports-related concussions have been all over the news lately, thanks in large part to some serious injuries that have occurred in recent NFL and NHL games.

From 10 a.m. to noon Saturday, December 11, Primordial Strength Inc. — a leader in neck and trapezius training and the anti-concussion movement — will conduct a Concussion Reduction Seminar through Neck and Trap Training at the Lancaster Elks Lodge, 33 Legion Parkway. The cost is $40, with a portion of the proceeds benefiting the annual Trench Trophy award event. The trophy is presented annually to Western New York’s high school “Lineman of the Year.”

Local Powerlifter is Training Other Athletes to Win

In his early teens, Steve Helmicki considered himself a bit of an undersized football player, which led him to begin training in his parents’ attic with a DP vinyl and sand weight set and a Bill Grant fitness manual. While countless other young athletes might have a similar story to tell, very few — if any — have ever taken it quite as far as Helmicki.